Hispanic Marketing

Living Mi Vida Local: Reaching Hispanics Online with Local Search

Mastering SEO best practices can feel overwhelming for the small business owner. Just as one set of SEO approaches is mastered, Google revamps its algorithms, and now it’s necessary to understand local SEO as well. Going one step further to tweak local SEO to appeal to a specific community may simply seem like too much […]

Local Search Austin

A New Kind of SEO: Local Citations

Twenty years ago, or whenever most of us who are now adults were kids, we can remember our parents telling us to fetch the yellow pages so they could find a new mechanic, appliances repairman or even a local piano teacher. In those days, the phone book was the primary way businesses increased public awareness […]

Austin SEO, Austin Local Search

Why I Do This

Someone asked me once, why do I do what I do. They couldn’t understand why a tech guy like me would choose sales over being an SEO consultant, running my own small business as I had been for many years. The answer surprised him and it may possibly surprise you. In the spirit of full […]